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What career prospects are associated with this associate-level certification?

After passing the Microsoft MB-220 Exam, you will be several steps towards obtaining the Microsoft Certified: Dynamics 365 Marketing Functional Consultant Associate certification. The certificate qualifies a professional to apply for a wide range of job roles, including:

  • IT Manager
  • Software Engineer
  • IT Site Support Technician
  • Enterprise Architect
  • Business Analyst

This is one of the most highly-valued certifications in the IT industry. The specialists with this certificate can get an average salary of between $66,000 and $114,000 per annum.

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Microsoft Dynamics 365 Marketing Functional Consultant Sample Questions (Q83-Q88):

NEW QUESTION # 83

Using the Case Study information, indicate which Staff is responsible for performing each of the Activities listed below.
To answer, drag the Staff to the appropriate Activity. Each Staff item may be used once, more than once, or not at all. You may need to drag the split bar between panes or scroll to view content.
NOTE: Each correct selection is worth one point.

Answer:

Explanation:

Explanation:
Graphical user interface, text, application Description automatically generated

Each Business Unit has multiple Marketing Professionals, responsible for creating Customer Journeys and using Customer Insights for reporting. After content is approved, they are responsible for going live.
Each Business Unit has a Marketing Administrator responsible for approval of content, subscription adherence and investigation of blocked emails and stopped Contacts.
Marketing Administration is responsible for ensuring each marketing page is used appropriately and contains the required field values. Analyzing page performance will be a key element.


NEW QUESTION # 84

You are creating a lead scoring model.
You need to set up scoring, based on both explicit data and implicit data.
Which scenario represents the appropriate data type? To answer, drag each scenario to the appropriate data
type. Each data type may be used once, more than once or not at all. You may need to drag the split bar
between panes or scroll to view the content.
NOTE: Each correct selection is worth one point.

Answer:

Explanation:

Explanation

References:
https://community.dynamics.com/crm/b/zsoltzombiksblog/archive/2016/03/06/lead-scoring-rules-and-examples-


NEW QUESTION # 85
Your marketing team sends a dairy newsletter to email subscribers.
Your manager wants to see a visual heat map report displaying the area of the email body that receives the most clicks.
What should you do in the marketing email Insights tab?

  • A. Select the Delivery category and download the heat map PDF file.
  • B. Select the Links category and take a screen capture of the heat map for your report
  • C. Select the Interactions category and export to Microsoft Excel.
  • D. Gather the data from the Insights tab. then create a heat map image of the email highlighting the most-clicked regions.

Answer: A


NEW QUESTION # 86

You are a marketing professional.
You need to create a subscription center marketing page that will include a subscription list you have already created. The marketing page will be reviewed by a colleague.
Which three actions should you perform in sequence, to create a Subscription center form? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.

Answer:

Explanation:

Explanation:

Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/set-up-subscription-center


NEW QUESTION # 87
You need to create a customer journey. You are looking through the gallery of existing customer journey templates to select one to use.
Which pieces of information will help you decide which template to use?

  • A. Language, Owner, Target, Recurrence
  • B. Purpose, Target, Recurrence, Description
  • C. Language, Purpose, Target, Recurrence
  • D. Target, Recurrence, Purpose, Name

Answer: B

Explanation:
Section: Topic 6, Manage customer journeys


NEW QUESTION # 88
......

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